Ilias Goranitis speaking at the WHO Expert Meeting on Accelerating Access to Human Genomics for Public Health, Manila.

Measuring value. Improving decisions. Creating impact.

Health Economist working across genomics, precision medicine, decision science and innovation.

  • Professor of Health Economics, University of Melbourne
  • Head, Economics of Genomics and Precision Medicine Unit
  • Deputy Head of Melbourne Health Economics, Melbourne School of Public Health
  • Deeble-Scotton AHES prize recipient for policy impact
  • Dame Kate Campbell Dean’s Fellow
  • World’s top 2% scientist (Stanford University · Elsevier)
  • Founding and Lead Convener, iHEA Economics of Genomics & Precision Medicine (“Econ-Omics”) Special Interest Group

University of Melbourne profile ↗

Researcher

Generating the evidence base for genomic and precision medicine: 100+ peer-reviewed papers in journals including Nature Medicine, NEJM and The Lancet Global Health.

Advisor

Turning that evidence into funded, adopted policy for governments, HTA bodies and industry, from WHO investment cases to Medicare-listed genomic tests.

Mentor

Supervising PhD and Masters researchers, and mentoring the next generation of health economists through iHEA, AHES and University of Melbourne programmes.

$123M+

Total research funding as an investigator, across 40+ funded grants.

100+

Peer-reviewed publications: Nature Medicine, NEJM, The Lancet Global Health.

4

Genomic tests added to Australia’s Medicare Benefits Schedule from this evidence.

2024

Deeble-Scotton Prize: Australia’s most impactful health economist (AHES).

Top 2%

World’s top 2% of scientists, as listed by Stanford University and Elsevier.

Ilias Goranitis.

“I use health economics, decision science and choice modelling to help governments, health systems and industry make better decisions about value, investment and implementation. My work has a particular focus on genomics and precision medicine, including how new technologies can be evaluated, prioritised and implemented sustainably and equitably.

More broadly, I study how we make difficult choices when there is no single “best” answer. How we understand what people value, weigh competing priorities, navigate uncertainty and make the trade-offs behind our decisions visible. I apply this thinking across health policy, technology and new decision tools designed to help people make better-informed choices in everyday life.”

Selected work

A curated, not exhaustive, sample of how the research becomes policy.

2024 Presenting at the WHO Expert Meeting on Accelerating Access to Human Genomics for Public Health, Manila.

World Health Organization

Led a WHO-commissioned evidence review shaping the investment case for genomics and precision medicine globally.

Read the paper in The Lancet Regional Health, Western Pacific ↗
2023 to present Presenting at the Policy and Economics of Genomics and Precision Medicine workshop, University of Melbourne.

University of Melbourne

Founded and Heads the Economics of Genomics & Precision Medicine Unit.

2018 to 2025 Australian Genomics.

Australian Genomics

Economics Lead for the national collaboration of more than 100 partners translating genomic research into clinical practice, until its work concluded into Genomics Australia in 2025.

Australian Genomics ↗
2020 With co-authors at a World Economic Forum meeting.

World Economic Forum

Co-authored Global Data Access for Solving Rare Disease: A Health Economics Value Framework, a WEF report on international data sharing to accelerate rare disease research, reaching the ~475 million people worldwide living with a rare disease.

Read the report ↗
2023 to 2025 Cover of Cancer Australia's National Framework for Genomics in Cancer Control, January 2025.

Cancer Australia

Led the health economics evidence review that informed Cancer Australia’s National Framework for Genomics in Cancer Control (January 2025); Expert Cancer Control Panel member.

Read the framework (PDF) ↗

Featured research & media

Figure from the paper: willingness to pay for genomic testing across clinical contexts.

Determining the value of genomics in healthcare

Goranitis I, Hayeems R, Smith HS, Buchanan J, et al. (2025). ‘Determining the value of genomics in healthcare’, Nature Medicine. doi: 10.1038/s41591-025-04061-3

View abstract

As genomic sequencing transitions into mainstream healthcare, critically appraising its value is key to informing evidence-based policy, practice and implementation strategies. Assessing the value of genomics is challenging, as traditional evaluation methods and frameworks do not capture many of the outcomes of genomics. This includes the personal value that genomic information provides individuals and family members, and the potential to reuse sequencing data to improve clinical care and drive research. Evaluation is hampered by lack of standardised outcome measures, small sample sizes, and uncertainties arising from the evolving nature of the technology, its applications and associated costs. Complex health system factors further influence real-world utilisation and the value of genomic technologies and services within resource-constrained settings.

View journal article↗
The Pathology Report, series 1 episode 10: Health, economics and ethics in genomics.

Health, economics and ethics in genomics

The Pathology Report, series 1 episode 10 (November 2025). The Royal College of Pathologists of Australasia (RCPA).

About this episode

A conversation on the complexities of health, economics and ethics in genomics: what genomic testing is worth, who decides, and how those judgements reach the clinic. Recorded for the Royal College of Pathologists of Australasia.

Listen to the episode↗

Recent keynotes and presentations

Manila, 2024 With the WHO Human Genomics Expert Working Group for the Western Pacific Region, Manila.

World Health Organization

Expert Meeting on Accelerating Access to Human Genomics for Public Health

2025 Still from the PAHO presentation, Genomics in public health: technology assessment.

Pan American Health Organization

Genomics in Public Health Symposium

Watch the presentation ↗
Singapore, 2026 Presenting micro-costing of genomic and functional testing at the GA4GH 14th Plenary, Singapore.

Global Alliance for Genomics and Health (GA4GH)

“Determining and realising the economic value of genomic medicine”, at the 14th Plenary, in the panel session From sequencing to outcomes: determining and demonstrating value in genomic medicine.

Gothenburg, 2026 European Human Genetics Conference 2026, Svenska Mässan, Gothenburg, Sweden.

European Society of Human Genetics

“The role of health economics in the evaluation and implementation of genomic medicine”, in the symposium Health economics in genomic medicine: maximising value, minimising waste.

Work with me

Governments, HTA bodies & industry

Strategic advisory, health-economic evaluation and speaking on the value of genomic and precision medicine. Six defined engagements, each with its scope, its typical length, and what you end up holding.

Start a conversation

Researchers & early-career academics

Mentoring through iHEA, AHES and the University of Melbourne. Reach out if you’re starting out in health economics or genomics.

Get in touch about mentoring